Partnerships in the Loyalty space

In the loyalty marketing space we work with Digital Alchemy Limited (DA) - Asia Pacific’s leading Database Marketing Services Provider. DA helps organisations to create a positive customer experience and achieve customer centric marketing by utilising technological solutions to optimise the use of customer data. This proven transformation process results from the integration of DA’s expertise in the development of innovative customer strategies, analytics, campaign automation, database design and development, and blends these capabilities with the business specific knowledge of the clients.


Established in 2003 and operating in Sydney, Melbourne, Auckland, Bangkok, Hong Kong, Nanjing, and Singapore, Digital Alchemy has been contributing to the success of an expanding breadth of clients including leading companies in financial services, telecommunications, motoring services, media and other industry sectors. DA’s team of professionals are dedicated to working with clients to improve their marketing efficiency and to capture latent customer value.

Whatever your retail challenge, chances are someone has found a solution and already successfully implemented it in an overseas market.

Mirador’s reason for being is to explore innovative retail technology across the globe and to facilitate ideas that are successful for overseas retailers here in Australia